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5 things you shouldn’t forget about while you are designing an E-Commerce Website

As we all know that there are plenty of eCommerce websites out there on the online world. It simply means that there is a lot of competition which you have needed to face. In fact the fact is that anybody can set up an eCommerce website for free by online content management system and by the help of cheap web hosting service. Not only has this but you also had to compete with them on the affiliate networks, social media networks and on the search engine as well. So you have to care your real workout. The last thing which you want is to have your own eCommerce website. Here in this article we are showing you the five important things which you shouldn’t forget while you are designing an E-Commerce website.

1. Navigation is the most important part of E-Commerce Websites


Don’t forget to always remember three click rule. If you are not able to crack what your audience want in three clicks then probably you will lose the sale. Navigation is the key to this; it simply means that you need a user friendly, simple and a perceptive navigation system. You can't include the hectic and complicated navigation system which goes something like homepage, to category, to sub category.

A search bar is also very important factor, but you may lose many sales if you are not careful regarding it. Always make sure that always it is at the top of the web page. That's the actual place where people expect it to be and also probably going to assume that it’s not there if it’s not there. Moreover, you are going to lose the sale if the search results do not ensure the user requirement.

Make your search bar tend to accept the spelling mistakes, and pay more attention towards optimizing it to produce the relevant items first.

2. Remove boundaries towards the sale


Make sure that your website is easy to you use and simple for making a purchase order. This includes every aspect of your website, from starting to end it includes how fast your page load and gives performance, and also it includes that how quick it set up an account. If you really want to make it easy then give the creating account in option. Allow people to choose whether they want to create an account, or simply directly they want to make payment. If your customer base is loyal then you will automatically find that they have set up their account in order to make future purchase or order.

3. Make your E-commerce site dynamic which allows faster loading



Make your website in such a manner that it loads faster and quick in providing information. People need a search option for finding their relevant product quickly and among them only few have the patience to wait until the page gets loaded. In addition if you are making your website more dynamic, then it needs to get loaded quickly in order to make them comfortable for opening in mobile. Don’t forget those mobile internets are not as fast as WI-FI so loading heavy pages may cause trouble.

Having a dynamic website now-a-days is just a matter of common sense these days. It gives you a boost in pulling more customers through Smartphone’s to make purchases.

4. Get High with SEO when you are going to E-commerce Website

Opting SEO for your blog will make your work easier and will save you time as well. Blogs are the perfect for SEO because on every blog there is something new and it’s constantly updated with new keywords and content which are present there.

E-Commerce website is not easy to maintain yours to keep updating it every week and commonly it’s having a lot of text in common. If you add more text in it than you are making it complex for sale, and people are not often interested in reading more when they are spending money. You will also face the problem with the duplicate content because products are going to be likely similar. This problem you will face because your page is going have less than 300 words and might be they are not exactly search engine friendly.

The fact is that among all myths are that you need to put a lot of effort to ensure that your page is fully optimized, and be careful while choosing keyword as well.

5. Use Images

If you are making an eCommerce website then it requires a lot of pictures. This is both good and bad thing as well. It is bad because of uploading images it will increase the size of the page, which simply means that your page will take time to get loaded. The good thing is that by uploading images it make search engine friendly. You are able to add keywords to their title, ALT text, and to the anchor text that points to them.

Adding more pictures will be the biggest motivation move for making the sale. Good and clear images will also make more appealing. Small or single picture will raise the question of doubt in your customers mind for what they are buying, and many people will simply get away by looking this.

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